Crafting your digital presence — select any one
Client Name
Business Name
Email
Phone
What does your business do, and who are your target customers?
What are the primary goals of your new website? (e.g. generate leads, sell products, showcase portfolio)
Do you have an existing website? If yes, what is the URL?
What do you like or dislike about your current website?
Who are your main competitors? Please list their websites.
Do you have existing branding — logo, brand colors, fonts? Please describe.
List 3–5 websites you admire and what specifically appeals to you.
What overall look and feel are you going for? (e.g. modern, minimal, bold, elegant)
Are there any colors that must be used or avoided?
Do you have images, icons, or graphics to provide, or will you need them sourced?
What pages do you need? (e.g. Home, About, Services, Portfolio, Blog, Contact)
Will you provide all text content, or do you require copywriting services?
Do you need a blog or news section with regular updates?
Will you provide professional photography, or do you need stock imagery?
Do you need any video content embedded or produced for the site?
Do you require e-commerce / online store functionality?
Do you need a contact form, booking system, or live chat integration?
Which social media platforms do you need integrated?
Do you need newsletter signup or email marketing integration?
Are there any other special features or third-party integrations required?
Do you have an existing domain name and hosting? Please provide details.
Do you require SEO (Search Engine Optimisation) services?
What is your ideal target launch date?
What is your approximate budget range for this project?
Is there anything else you would like us to know before we begin?
What is your app idea? Please describe it in a few sentences.
What core problem does your app solve for its users?
Who is your target audience? (Age, interests, technical proficiency)
What are the primary goals? (e.g. grow user base, generate revenue, improve productivity)
Are there competitor apps or reference apps you would like us to review?
Which platforms are required? (iOS, Android, or both)
Do you have a preferred development framework? (e.g. React Native, Flutter, Native)
Will a web version of the app also be needed?
Does the app need to function offline, or does it require constant connectivity?
Do you have existing backend systems or APIs to integrate with?
List the core features your app must have at launch (MVP).
List any 'nice-to-have' features planned for future versions.
Will users need to register or log in? What methods? (Email, Google, Apple, etc.)
Describe the main user journey from opening the app to completing the primary action.
Do you need push notifications? What types of alerts or messages?
Do you have existing branding — logo, colors, fonts — to apply to the app?
List 3 apps whose design you admire and what you like about each.
What is the overall tone of the app? (Fun, professional, minimal, playful, bold)
Do you have wireframes, sketches, or mockups you can share?
Are there any design patterns or visual elements you want to avoid?
How do you plan to monetise the app? (Free, paid, subscriptions, in-app purchases, ads)
Will you need App Store and / or Google Play submission assistance?
Do you require ongoing maintenance and updates post-launch?
What is your target launch date?
What is your business name — exactly as you want it to appear in the logo?
What does your business do? Describe your products or services briefly.
Who is your target audience? (Age, gender, interests, location)
What makes your business unique compared to competitors?
List 3–5 words that best describe your brand personality. (e.g. bold, trustworthy, playful)
What type of logo do you prefer? (Wordmark, icon + text, monogram, emblem, mascot)
List 3–5 logos you admire and what specifically appeals to you about each.
List any logos you dislike and explain what puts you off.
What industry aesthetic should the logo evoke? (Tech, luxury, wellness, creative, etc.)
Should the logo feel modern and minimal, or classic and traditional?
Do you have preferred brand colors? Please list them (include hex codes if known).
Are there any colors that must be avoided, and why?
What font style do you prefer? (Sans-serif, serif, handwritten, slab, display)
Do you have any specific typefaces in mind?
Does the logo need to work effectively in black and white as well as color?
Where will the logo primarily be used? (Website, social media, print, signage, uniforms)
Do you need multiple variants? (Horizontal, stacked, icon-only, light / dark versions)
What file formats are required? (PNG, SVG, PDF, EPS, JPEG)
Do you need supporting brand assets? (Business cards, letterhead, social media kit)
Do you have any existing brand materials we should align with?
How many initial design concepts would you like presented?
How many rounds of revisions are you expecting?
Do you need a brand guidelines document created alongside the logo?
What is your target delivery date?
What is your budget range for this project?
E-commerce stores, mobile apps & enterprise builds are priced based on your requirements.
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